![]() ![]() They showcase products subtly through engaging content that fits with the summer theme. Remember, the best summer email newsletters are bright, colorful, and interactive. These examples show how businesses can incorporate their products and services into a summer email campaigns to engage their subscribers and boost summer sales. Alongside the listings, they included travel tips and recommendations for each destination, which encouraged readers to book their summer travels through Airbnb. ![]() The curiosity factor played a significant role in building hype and creating demand for their new offerings.Īirbnb’s “Top Summer Destinations” Newsletter – Airbnb sent out a summer newsletter featuring the most desirable summer vacation rentals. Try Startup App Try Slides App Other Productsīen & Jerry’s “New Summer Flavors” Announcement – Ben & Jerry’s promoted their new summer flavors by sending out a teaser email newsletter. With Startup App and Slides App you can build unlimited websites using the online website editor which includes ready-made designed and coded elements, templates and themes. They introduced their summer-specific products within this educational context, turning informative content into a marketing opportunity. This is a great idea to bring in new products or collections, creating anticipation and excitement among the subscribers.īirchbox’s “Summer Skincare” Campaign – This beauty subscription service sent a summer newsletter that educated subscribers about the importance of summer skincare. Herschel’s “New Summer Arrivals” Newsletter – Herschel launched a campaign showcasing new summer arrivals in their product line. It offered styling tips and vacation ideas that strategically linked to their products, driving sales in the summer season. J.Crew’s “Pack for Paradise” Campaign – J.Crew’s summer email newsletter was designed with vacation in mind, showcasing a collection of summer clothing and essentials. By providing a checklist, REI ensured their products were at the forefront of consumers’ minds when preparing for summer activities. REI’s “Summer Checklist” Newsletter – Outdoor equipment company REI released a summer newsletter, highlighting the must-have items for outdoor enthusiasts in the summer season. This increased interaction with their customers while subtly showcasing their products. The email newsletter included a fun, engaging quiz for subscribers to find out which sunglasses matched their summer style. Warby Parker’s “Staycation or Vacation?” Campaign – This famous eyewear company launched a successful summer campaign where they created two kinds of sunglasses: one for staycation and another for vacation. Here are some real cases for summer email newsletters that could help with marketing campaigns: This tool not only simplifies the creation of aesthetically appealing email newsletters in a matter of minutes but also boasts features such as an online editor, a project management tool, a responsive design approach, and unlimited additional features for an all-rounded email experience. It offers the capability to create various types of emails including promotional, e-commerce, news, transactional, and more. Postcards is a user-friendly solution for creating emails, equipped with a range of ready-to-use components for expediting the process. With Postcards you can create and edit email templates online without any coding skills! Includes more than 100 components to help you create custom emails templates faster than ever before. Third, much like any other season, it is full of golden sales opportunities.įollow our guide to summer email newsletter campaigns and peek inside a collection of the best summer email newsletter examples to get helpful advice on how to drive in more traffic to your website and maximize revenue during this sunny season. Second, summer is the ideal period to strengthen your relationships with clients. Therefore, they are open to offers and sales pitches. There are several good reasons to keep your email marketing campaign rolling.įirst, people are willing to spend money during the beach season. However, whatever temptation to take a vacation, resist it. For some companies, summer turns out to be a period of stagnation. ![]() On the other hand, it is time for lazy days by the pool and warm evenings of procrastination and some people are less likely to read their emails daily. Business is growing for travel agencies, clothes retailers, companies that sell stuff for outdoor activities, etc. It’s also the perfect time to send email newsletter campaigns with hot deals. Spending more time with the family, soaking up the sun on the beach, and barbecuing: It is indisputably the beloved season. Summer Email Newsletter Examples and Best Practices ![]()
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